AWAN design wellness fashion for women, by women. That is our mission. We are done with fashion that makes us feel like we are not enough.

That’s why we have set out to create a wardrobe collection that looks beyond fashion and outside traditional categories. With clothes to wear at home and everywhere else, that breathe with you and make you feel loved & elevated – just as you are.   

But to create real change we have to stop overproduction. Your personal well-being & the well-being of the planet are connected. With our preorder sales & campaigns you can help the planet by helping us produce on-demand, which means we produce based on your wishes.  

Together we can make a difference! As a reward we want to give you a great discount.

This preorder campaign is now closed. Our next campaign opens very soon fall 2022.

We want you to love everything about your AWAN pieces. From the soft feeling on your skin, to the flowy feminine drape & effortless versatility. And not least, the luxurious feeling of knowing you are wearing ethical clothes in superior fabrics without microfibers, toxic chemicals or excessive waste.    

We believe these clothes are worth voting for & waiting for.